This symposium, in its 3rd year running, brings together local design, technology, architectural and art communities in the North Carolina, USA, Triad region. Presenters from all over the country discussed their work, why they’re doing it and where they expect to go. It was hosted at The University of North Carolina Greensboro.

From the website: “This year’s theme of ‘Between the Lines: Innovation in Art, Architecture, and Design’ promises to bring together communities, industries, and individuals for 3 days of celebration and inspirational exchange. This interdisciplinary event will bring together academics, designers, creative professionals, artists, business entrepreneurs, economic developers, and technology researchers to explore the possibilities of new and innovative approaches to design and technology. Join us and see how creative forces are crossing lines to bring inspiration to the Triad and celebrate the talent and opportunities of the region.”

I was over at the Landor Associates web site to catch up in the marketing world and stumbled upon a name I know very well: Biltmore. The Biltmore Estate had been in my back yard for quite some time, in fact I’ve visited the estate 4 times already.

Four times. I love that place.

Quick facts
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George Vanderbilt […]

Xerox announced the company’s new branding recently. Their marketing efforts really wanted to avoid connotations of the company being just copiers. Xerox doesn’t even make stand-alone copiers anymore and the branding efforts really reinforce their efforts to producing more advanced solutions like software or consulting.

(New 2008 Logo)
Xerox’s new branding and materials really highlight the new […]

“How To Be A Rockstar Freelancer”, by Cyan and Collis Ta’eed, is a book from the creators of FreelanceSwitch and Eden Creative Communities on how to start and become a great freelancer. I was really excited about this one, but this book is receiving one of my lowest scores and is not recommended. In short, […]

“Graphis New Talent Design Awards” is … an eye candy book for Designers that showcases work from graduating college students. I got the 2001 annual because it was listed cheaper than retail which is around $70. I don’t recommend this book and I have never seen a newer annual, but also have no interest in […]

The “Design Basics Index”, by Jim Krause, is an inspiring 360 pages of informative design education and eye candy. Unlike most design books which only show examples and provide no real explanation to decisions that had been made, the Design Basics Index really provides an in-depth look at how to learn to make informed design […]

Selling Graphic & Web Design, by Donald Sparkman, is a book and guide to a design business and ethical business practices. You’re getting 218 pages full of content without pictures and filler. Donald Sparkman is the president of Sparkman + Associates, Inc., founded in 1973.

My summary of the book is pretty broad, “a guide to […]

Brand Simple, by Allen P. Adamson, a Managing Director for Landor Associates, is marketed as the book about brands. It’s 226 pages of full text with some black and white pictures and informative diagrams. Also included is a Foreword by Sir Martin Sorrell.

“How the Best Brands Keep it Simple and Succeed” is the motto for […]